1904 St Louis World's Fair US Government Building Regal Shoe Postcard-image
1904 St Louis World's Fair US Government Building Regal Shoe Postcard-image

1904 St Louis World's Fair US Government Building Regal Shoe Postcard

$ 10.55

Type: Printed (Lithograph) Number of Items in Set: 1 Region: Missouri Brand/Publisher: Regal Shoe Co., Inc. Unit of Sale: Single Unit Time Period Manufactured: 1900-1919 City: St. Louis Signed: No Unit Type: Unit Continent: North America Unit Quantity: 1 Country: United States Postage Condition: Unposted Original/Licensed Reprint: Original Year Manufactured: 1904 Material: Paper brand: Regal Shoe Co., Inc. Country of Origin: United States Features: Advertising, Undivided Back Subject: Worlds Fair Era: Undivided Back (1901-1907)

Description

1904 St Louis World's Fair US Government Building Regal Shoe Postcard. This vintage souvenir postcard commemorates the 1904 Louisiana Purchase Exposition in St. Louis, Missouri. The vibrant color lithograph depicts the grand U.S. Government Building, showcasing the impressive Neo-classical architecture that defined the fair's "Ivory City." Crowds in turn-of-the-century attire are seen strolling the manicured grounds, capturing the excitement of this historic international event. This specific card served as a clever advertisement for the Regal Shoe Company, featuring their distinctive crest and offering a free map of the exposition grounds to visitors. As a "Private Mailing Card" authorized by the 1898 Act of Congress, this piece is a classic example of early American postcard history. The front includes promotional text from the Regal Shoe Co. locations in Boston and St. Louis, making it a unique cross-collectible for both World's Fair enthusiasts and advertising memorabilia collectors. The undivided back and detailed printing reflect the production standards of the early 1900s, providing a fascinating glimpse into the marketing strategies used during one of America's most famous expositions.

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