Robert B. Cialdini Influence, New and Expanded (Hardback)Another great item from Rarewaves USA | Free delivery!
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Robert B. Cialdini Influence, New and Expanded (Hardback). With Cialdini as a guide, you don’t have to be a scientist to learn how to use this science in your own decision-making. Author: Robert B. Cialdini. Cialdini’s Principles of Persuasion Understanding and applying the principles ethically is cost-free and deceptively easy. Further DetailsTitle: Influence, New and Expanded Condition: New Format: Hardback Subtitle: The Psychology of Persuasion ISBN-10: 0062937650 Author: Robert B. Cialdini EAN: 9780062937650 ISBN: 9780062937650 Publisher: Harper Business Release Date: 05/27/2021 Genre: Business & Finance Topic: Personal Development, Society & Culture Item Height: 229mm Item Length: 152mm Item Width: 36mm Item Weight: 753g Description: The foundational and wildly popular go-to resource for the science of influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research, new insights, new examples, and online applications. In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights on human behavior ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucial aspect of behavioral science surprisingly easy to understand. With Cialdini as a guide, you don’t have to be a scientist to learn how to use this science in your own decision-making. You’ll learn Cialdini’s Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you’ll learn how to defend yourself against unethical influence attempts. You may think you know these principles of social psychology, but without understanding their intricacies, you may be ceding their power to someone else. Cialdini’s Principles of Persuasion: Reciprocation Commitment and Consistency Social Proof Liking Authority Scarcity Unity, the newest principle for this edition Understanding and applying the principles ethically is cost-free and deceptively easy. Backed by Dr. Cialdini’s 35 years of evidence-based, peer-reviewed scientific research—including a three-year field study on what leads people to change—Influence, New and Expanded EPB is a comprehensive guide to using these principles to move others in your direction. Language: English Country/Region of Manufacture: US Release Year: 2021 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.
