Description
Vintage Southtown Plaza Rochester NY F.W. Woolworth Co. Postcard 1968. This vintage postcard features a wide view of Southtown Plaza in Rochester, New York, prominently showcasing the F.W. Woolworth Co. store facade and a bustling parking lot filled with classic cars of the era. Printed using the Photochrome process, this postcard offers vibrant color and sharp detail indicative of mid-20th century lithographic postcards. The scene captures a quintessential American shopping plaza atmosphere from the late 1960s, providing a nostalgic glimpse into retail and architectural history. Published by Dexter Press, Inc. in 1968 and distributed by Manson News Distributors of Rochester, this postcard is an original piece with a divided back suitable for correspondence and stamp placement. Its standard postcard size (approximately 5.5 x 3.5 inches) makes it an ideal collectible for enthusiasts of Americana, retail history, or those with a connection to Rochester, New York. The F.W. Woolworth Co. signage and the expansive layout of the plaza underscore the significance of Woolworth's as a retail landmark during this era. Combined shipping available on multiple purchases. Check my eBay Store for more cool vintage finds.